pleased skies: PSA Airlines painted smiles onto their planes, and utilized the expression “Our smiles are not only painted on” as a marketing jingle. Shutterstock

pleased skies: PSA Airlines painted smiles onto their planes, and utilized the expression “Our smiles are not only painted on” as a marketing jingle. Shutterstock Hochschild described the commodification regarding the look when you look at the solution industry to be element of an unprecedented, formalized system for offering cheer Continue Reading